Summer Lakes Beverage, a family-owned business founded in 2018 by professional chef Joe Zimmerley, was born from a passion for fresh, high-quality cocktail mixes. What started as small-batch recipes crafted for friends and family grew into a beloved Minnesota brand known for its authenticity, natural ingredients, and dedication to excellence. To expand their presence at events and retail locations, Joe partnered with Brand Ink to create vibrant, professional graphics that reflected his brand’s passion and quality.
Joe’s vision was clear: he needed eye-catching graphics to elevate Summer Lakes Beverage’s visibility and make a lasting impression on his target audience. From cooler wraps in retail stores to booth signage at the Minnesota State Fair, each piece had to communicate professionalism and authenticity. Joe was referred to Brand Ink by a trusted 3M representative, a strong endorsement that assured him we were the right partner to bring his brand to life.
Over the years, this partnership grew into a trusted relationship. Summer Lakes Beverage relied on Brand Ink for a wide range of projects, including menus, banners, contest signs, and backlit cooler graphics. Each project reinforced the brand’s dedication to quality, helping them connect with customers and stand out in a competitive market.
Joe provided his own artwork, and our design team meticulously reviewed each file before production to ensure the highest quality results. This attention to detail ensured the final graphics were flawless, vibrant, and perfectly aligned with Joe’s vision. Whether it was a banner for an event or signage for a retail display, we made sure every piece met the high standards of Summer Lakes Beverage.
The challenge lay in maintaining consistency across different types of graphics and materials while ensuring they conveyed the brand’s fresh, natural ethos. From menus that showcased the drink offerings to booth setups that invited engagement, each piece played a role in building trust with customers and reinforcing the Summer Lakes Beverage story.
The graphics we produced for Summer Lakes Beverage helped Joe present his brand with confidence and professionalism. Eye-catching booth displays attracted crowds at the Minnesota State Fair, while striking cooler wraps boosted visibility in retail locations. This cohesive brand presence contributed to Summer Lakes Beverage’s growth, allowing Joe to share his passion for fresh cocktail mixes with a broader audience.
Our partnership with Summer Lakes Beverage is built on mutual trust, commitment, and a shared pursuit of excellence. Knowing our work has supported Joe’s business success is a source of pride for the entire Brand Ink team.
Brand Ink’s commitment to quality and attention to detail ensured Summer Lakes Beverage’s graphics stood out at events and retail locations.
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Brand Ink has been a great company to work with over several years. Their communication is quick and responsive, projects are always completed within our timelines and their quality of work is excellent. I’d highly recommend working with Brand Ink for your business graphics needs.
- Joe Zimmerly – Summer Lakes Beverage
